Core Themes

St.Helens has a multitude of assets, experiences, and locational and other advantages to promote, not least a no-nonsense focus on delivery and a track record of innovation and results.

To communicate these effectively they need to be expressed in a clear and straightforward fashion.  To this end, we have devised four core themes:

-> Be POSH!

-> Doorstep Discovery

-> Connectivity, Catchment, Cost

-> Home of Champions

These form the basis of all the campaign work that we are carrying out in order to promote St.Helens and achieve our objectives.